Effects of Preparation

Effects of Preparation

Buyers form their first impression of your house in six seconds. Whether that first contact is online or in person, it’s important to get it right. We know the difference that aesthetics makes in buyers’ eyes. We expand the buyer pool by making the house ready to move into and adding touches that win over potential buyers.


As Is

  • Sellers stay in residence
  • No prep work performed


  • Sellers stay in residence
  • Professional cleaning service
  • Remove personal items
  • Remove clutter, maximize space and stage with sellers’ furniture

Initial Impression

  • Sellers move out of residence
  • Professional deep cleaning
  • Paint inside and outside of house with current color fashions
  • Front landscaping clean-up or re-do
  • Flooring, refinish hardwood, clean tile, new carpet

Next Impression

  • Replace light fixtures, knobs and faceplates with contemporary styles and colors
  • Address “decision rooms”
  • Upgrade appliances and fixtures where necessary
  • Backyard landscaping clean-up or re-do
  • Deeper repairs
  • Address all safety issues
  • Upgraded carpet and flooring


  • Contemporize all aesthetics in house
  • Upgrades to counters and surfaces
  • Upgraded appliances
  • Complete all repairs on inspection report
  • Bathroom upgrades
Effects of Preparation

Work With Me

Chris Iverson has worked in the real estate industry for over 18 years and has amassed a renowned class of clientele and unmatched experience.

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